Chilis — Signage & Branding Project by Notatek
Vibrant exterior channel letters and custom monument signs designed to capture the iconic Southwestern aesthetic of this casual dining leader.
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Chilis
Restaurant Signage Refresh
Chilis needed a consistent signage package for new restaurant openings and existing location updates. The signs had to clearly identify the brand from the road and guide customers once they were inside. Our task was to produce durable, high-visibility signs that matched their updated brand standards.
Exterior Identity
We fabricated new sets of channel letters for multiple Chilis locations. Each letter used aluminum returns with routed acrylic faces, internally lit with bright LEDs. Our installation teams mounted these large signs to building facades, ensuring secure attachment and clean wiring in various weather conditions.
Fabricated aluminum channel letters
Routed acrylic faces
Internal LED illumination
Interior Wayfinding and Decor
Inside, we produced a range of signs, from menu boards to directional elements and decorative wall graphics. Materials included routed wood panels, brushed metal accents, and applied vinyl graphics. These pieces helped direct diners and reinforced the restaurant's warm, inviting atmosphere.
The result
Bright channel letters cut through the night.
Warm wood and metal direct traffic inside.
The red chili pepper stands out.