Good Year — Signage & Branding Project by Notatek
Exterior 3D channel letters and a custom oval cabinet sign designed to highlight the iconic Goodyear branding
This exterior view showcases the storefront signage for a Goodyear auto repair shop, featuring prominent blue and yellow 3D channel letters mounted directly onto the beige brick facade. To the right, a distinctive yellow oval cabinet sign displays the 'Tire & Service Network' branding, complementing the main logo above the open garage bays. The scene includes four service bays occupied by various vehicles, highlighting the active business environment.
Good Year
Exterior Building Signage
Good Year required new, highly visible signage for their service locations. The challenge was to update their brand presence, ensure consistency across multiple sites, and make each center clearly identifiable to drivers. Our signage needed to be bright, durable, and installed efficiently.
Illuminated Channel Letters
We fabricated the main "GOOD YEAR" logo as individual channel letters. Each letter featured aluminum returns, clear acrylic faces, and internal LED modules for strong, even illumination. The iconic winged foot was precisely routed and lit, matching brand specifications perfectly.
Secondary Exterior Pan Sign
Adjacent to the main logo, we produced a "TIRE & SERVICE NETWORK" secondary sign. This component was an aluminum pan, custom-painted, with cut vinyl graphics applied to its face. It provided additional service information while maintaining brand cohesion.
The result
Bright letters draw the eye.
Durable materials stand against weather.
A clear brand message greets customers.
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