Best Western — Signage & Branding Project by Notatek
Illuminated exterior channel letters and monument signage designed to enhance roadside visibility for this global hospitality leader.
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Best Western
Exterior Pylon and Building Signage
Best Western required updated exterior signage for one of their hotel properties. The goal was to replace outdated elements with current branding, ensuring clear visibility for arriving guests. Our team handled the fabrication and installation of all new illuminated signs.
Roadside Visibility
The tall pylon sign was completely refitted. We removed the old sign faces and replaced them with new aluminum panels, routed out for the "BW" logo and "Best Western" text. These cutouts were backed with custom-colored blue and white translucent acrylic. Bright, energy-efficient LED modules were installed inside for illumination.
Building Branding
For the hotel's main entrance, we produced individual aluminum channel letters. Each letter for "Best Western" featured a white acrylic face, internally lit with warm white LEDs. These letters were precisely installed on the building's stucco facade, with all wiring concealed for a clean, professional appearance.
The result
Blue and white logos shine clearly.
The hotel name stands out from the road.
The building exterior is refreshed.