Big O Tires — Signage & Branding Project by Notatek
High-impact exterior channel letters and illuminated monument signs manufactured for multiple Big O Tires service centers.
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Big O Tires
Exterior Building, Pole, and Interior Signage
A new Big O Tires location required clear identification and customer wayfinding. The signs needed to capture attention from the street, mark the building, and direct traffic efficiently within the lot. Our team designed and built a complete signage system to meet these needs.
Building and Pole Signs
We fabricated the main building sign using individual channel letters. Each letter featured an aluminum return and an acrylic face, lit internally with white LEDs for a crisp glow. A tall pole sign, constructed from steel and clad in aluminum, held a custom-shaped illuminated cabinet to catch eyes from a distance.
Directional and Interior Elements
Inside the lobby, we installed a dimensional sign made from routed PVC with a brushed aluminum laminate face. For the service bay, large format vinyl graphics were produced and applied directly to the wall, detailing service offerings. Smaller aluminum directional signs were placed outside, guiding drivers to parking and entrance doors.
The result
Bright light cuts through the night.
Bold letters stand out on the building.
Customers find their way in.