Two Strokes of Paint: Designing Signs That Can't Be Turned Against You
A vandal covered two letters on a McDonald's billboard and turned it into 'taste pee.' Vandals subtract rather than add — here is the one-minute audit that catches it at the proof stage, plus the burned-out-letter version that happens with no vandal at all.
Aug 7, 2026
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The Billboard That Borrows a Logo: What TD's Cut-Out Campaign Teaches About Sign Placement
TD Bank's green billboards show the Nike swoosh without printing it — they just cut a window and aim at the real sign. A look at why placement, not artwork, was the creative, and what that means for your own signage.
Aug 7, 2026
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Boost Your Business: 5 Types of Outdoor Building Signs to Soar Visibility
Discover the 5 types of outdoor building signs that will increase your business visibility, engage potential customers, and elevate your brand to new heights.
Apr 18, 2023
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